Wednesday, December 12, 2007

Off to See the Wizard

"If ever, oh ever, a Wiz there was, The Wizard of Oz is one because -
Because, because, because, because, because -
Because of the wonderful things he does.
We're off the see the wizard - The Wonderful Wizard of Oz!"
- "Follow the Yellow Brick Road" (from "The Wizard of Oz")

Wouldn't it be grand if we could all visit the Wizard and have our problems solved? Of course it would. If only financial planners were Wizards! We could dress in grand robes (no more ties!), project our countenance on a giant screen, make proclamations, issue decrees, pull the wool over the eyes of the masses! Oh the satisfaction to be gained in wielding such power!

Reality check. I think financial planners are more like the "man behind the curtain" - not in the sense that we hide our true selves from view, but in the sense that - like Professor Marvel (the man behind the curtain in the film) - what we really provide is practical, down-to-earth solutions to the very real problems of our clients.

Scarecrow needs a brain?
- We bring the needed thinking power to bear on the problem.
Tin Woodman needs a heart?
- We remind clients that they do have one - they just need to listen to its beating.
Lion needs courage?
- We take the lead on the path through the woods.
Dorothy wants to go home?
- Click your heels three times...uh, we'll have to work on that one - but we do help clients define where "home" is - or where it will be.

So while an audience with the Wizard might seem like the solution to our problems, keep in mind that it is the "man [or woman] behind the curtain" who is pulling the levers and doing the necessary dirty work.

No comments: